Escape Velocity

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Sinopse

“Readthis book to learn how to create a company as powerful as Apple.”—Guy Kawasaki,former chief evangelist of Apple

InEscape Velocity Geoffrey A. Moore, author of the marketing masterwork Crossingthe Chasm, teaches twenty-first century enterprises how to overcome thepull of the past and reorient their organizations to meet a new era ofcompetition. The world’s leading high-tech business strategist, Moore connectsthe dots between bold strategies and effective execution, with an action planthat elucidates the link between senior executives and every other branch of acompany. For readers of Larry Bossidy’s Execution,Clay Christensen’s Innovator’s Solution, and Gary Vaynerchuck’sCrush It!, and for anyone aiming for the pinnacle of business success, EscapeVelocity is an irreplaceable roadmap to the top.

Capítulos

  • EscapeVelocity_01_Intro

    Duração: 17min
  • EscapeVelocity_02_Ch01

    Duração: 47min
  • EscapeVelocity_03_Ch02

    Duração: 01h33s
  • EscapeVelocity_04_Ch03

    Duração: 59min
  • EscapeVelocity_05_Ch04

    Duração: 57min
  • EscapeVelocity_06_Ch05

    Duração: 54min
  • EscapeVelocity_07_Ch06

    Duração: 45min
  • EscapeVelocity_08_Conclusion

    Duração: 23min
  • sample

    Duração: 01min